Beginner

Starting a Business to Succeed

A founder-to-founder intensive on the decisions that shape early-stage survival.

Programme Overview

A one-day intensive for founders and aspiring entrepreneurs who want a clear-eyed view of what it actually takes to start and scale a business. Covers idea validation, early-stage finance, go-to-market, team building, and common early-stage pitfalls — delivered by operators who have built businesses, not academics who teach about them.

What You'll Learn

Validate a business idea against market reality
Model early-stage finances and runway
Design a credible early go-to-market plan
Make better decisions on team, co-founders, and advisors

Who It's For

First-time founders
Aspiring entrepreneurs evaluating an idea
Corporate professionals exploring a venture

Prerequisites

None

Curriculum

- Problem validation techniques
- Market sizing without delusion
- Competitive positioning
- Runway, burn, and unit economics
- Bootstrap vs. raise
- Early financial discipline
- Earliest customers and channels
- Pricing experiments
- Founder-led sales
- Co-founders, equity, and early hires
- Common first-year traps
- Building a founder support system